Who is your customer?
Our target market is people that want a pillow designed be used not only at home but to travel, also. Our pillow is very soft and comfortable and appeals to all ages. We believe that our product will be a huge success to families, children, and dogs it makes also a perfect toy.
What problem does this idea/product solve or what market need does it serve?
Our products are appealing, decorative, and healthy for everyone. Not only are the products but our marketing is very innovative, because everyone is looking for a little extra money these days and by selling our products to their friends they can do just that.
What attributes will make this idea/product successful? Why do you believe that those features will create success?
Our product consists of plushies and pillows.The features and benefits of our product are that they are soft and comfortable. The product also makes an awesome house pillow.
Explain how you (your team) will execute to make this idea/product successful? What gives you (your team) an advantage over others already in the market or new to this market?
The first advantage our product is that we market it on a website but, we also have a sales package offered for those looking to make some extra money by selling and taking orders so our products in their home or local area. This will allow our company to grow quickly throughout the nation.