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    Date submitted
  • 03-Sep-2017

Dirty Man Scrubs

Abstract

Dirty Man Scrubs is bringing sustainable, recycled coffee-based scrubs to men. Get clean while getting dirty.

Video

Additional Questions

Who is your customer?

Men (and their partners) that care about their appearance and want to take care of their skin.

What problem does this idea/product solve or what market need does it serve?

There are no great body scrubs for men in the market. There are plenty for women, however, and our research shows that many men are simply purchasing scrubs with feminine scents for themselves.

What attributes will make this idea/product successful? Why do you believe that those features will create success?

90% of the scrub is made from sustainably sourced, used coffee grounds from local cafes, taking them out of the landfill. This is a huge selling point. There is also a gap in the market (found with co-founders previous company) for body scrubs made for men. We also have great branding, and a strong digital marketing team that can spread the word effectively.

Explain how you (your team) will execute to make this idea/product successful? What gives you (your team) an advantage over others already in the market or new to this market?

Our team brings experience from YC-backed and 500 Startups companies (Teespring, Checkr, Teaman & Co.), as well as industry players such as eBay, SavonBody, and Original Stitch. Execution, expertise, and a strong brand are critical to success, and this team brings all of those elements together.