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    Date submitted
  • 29-Jul-2018

InfluencerInsights

Abstract

The use of Social Media marketing is rapidly evolving and fast becoming the only effective Word-Of-Mouth marketing channel. Brands and marketing agencies are competing for the best reach to customers and Influencer Marketing has proven to be the only way to be on top in the league.


Our idea: Making Influencer Marketing impactful and accessible to all Brands/Marketing Agencies (B/MA) for their customers. This is done through building an innovative self-help Influencer Marketing platform to assist them build impactful Influencer Marketing campaigns. In this innovation, the Data Analytics and Artificial Intelligence technologies would be the core component that would help those B/MA using our platform to scale above and beyond from their competitors.

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