Who is your customer?
Business owners looking to create an image for themselves through multimedia outlets such as video production, branding, and music.
What problem does this idea/product solve or what market need does it serve?
The problem is that business owners have trouble getting their visual content to the public. Things like high definition commercials, photography and graphics are not easy for a business owners to master overnight. They turn to advertising agencies which are too costly, independent filmakers which may result in low quality imagery, and drawn out projects because the director is trying to extract more money for the project.
What attributes will make this idea/product successful? Why do you believe that those features will create success?
Everyone on our team from our film crews, to our graphic designers, to our management believes in one thing, and that thing is a better world through the eyes of art and creativity. Empathy is standard and what we have to offer is attractive to 100,000+ in our area of San Francisco,CA alone. In todays world content is king and keeping that content up to date means the world to our target market.
Explain how you (your team) will execute to make this idea/product successful? What gives you (your team) an advantage over others already in the market or new to this market?
My team has plenty of experience and believe in what they are doing. Collaborations with video directors, graphics teams, Comcast cable, music producers, photographers, painters, and many more within our network give us variety while having a much needed understanding of the technology we'll be using to create and edit content. All of my team are professional and wake up every morning to help bring the visions to life.