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    Date submitted
  • 14-Nov-2017

Leaf Compost Service

Abstract

The leaf composting service reuses a resident’s shredded leaves by composting them over six to twelve months into mulch that is used in garden beds before or after the winter season. Professionals manage the leaf collection and shredding using commercial equipment. Next consumers can opt to maintain the leaf compost on their property or to allow our service to compost it offsite, returning it at a later date. With the appropriate set up and minimal maintenance, the large leaf pile will decompose into a nutrient rich mulch to be used in garden beds.

This service empowers consumers to reap the benefit of their leaf abundance and reduce annual contribution to landfills. It also provides peace of mind to households wishing to reduce exposure to harsh chemicals, offering transparency in the mulch composition. Reduce spending on yard maintenance, minimize your impact on the environment, and take pride in the nutrient rich mulch created in your own backyard by utilizing The Leaf Compost service.

Video

Original YouTube URL: Open

Introduction Video

Additional Questions

Who is your customer?

The target market that will be interested in the leaf mulching service are: consumers with substantial leaf removal needs that are willing to pay for such services and also require mulch for garden beds and seek sustainable lifestyle choices to lower their impact on the environment. It will likely be someone who is already paying for leaf removal services or considering it due to the burden it places on their household each fall.

What problem does this idea/product solve or what market need does it serve?

There is an unmet need in the market to manage leaf control in a responsible way that reduces waste output in the environment and enables residents to reuse it for their gardening benefit. Some compost services offer soil in return for an annual subscription. Yet these services are tailored to large cities, collecting only food waste (not leaves), and the soil allotment is inadequate for a single family residence. There is a cost savings and a net benefit to the environment as customers are reusing the leaves rather than sending them to a landfill. For households that wish to reduce their carbon footprint, leaf composting is a new approach similar to food compost or recycling to minimize garbage. As the zero waste movement grows, this offering empowers consumers to reap the benefit of their leaf abundance. By adding organic waste and grass clippings to the compost, food consumed all year provides sustenance to flowers, vegetables, and other plants in the form of nutrient-rich mulch.

What attributes will make this idea/product successful? Why do you believe that those features will create success?

The focus on sustainability, local resources, community engagement, and preserving the environment provides aptitude for success in a metropolitan U.S. market. These are all major trends in policy, business, and culture today. People are passionate about these issues perhaps more than ever and sharing knowledge about how to contribute. We envision the future of waste management to include a variety of compost services. We are also confident that our customers who are passionate about this cause will help generate awareness of alternative reusable landscape services. Organic marketing and building relationships with local companies will be key to promoting this service.

Explain how you (your team) will execute to make this idea/product successful? What gives you (your team) an advantage over others already in the market or new to this market?

Utilizing the leaf compost service is a simple choice that provides a tangible benefit to the environment and household by creating value from leaves that we have historically viewed as debris. The management team has the unique perspective from testing and mastering this leaf composting process at their own home. They are the sole investors in the business and are deeply committed to its success and customer satisfaction. David's experience in residential construction provides a network in the community and project management experience. David's parents both own small businesses which provides mentors to guide the plan. Lauren's innovation training and passion for new businesses drive her to adapt in new and changing industries. Her experience in the pharmaceutical industry supporting marketing provided her with the commercial expertise needed to start the new business.