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    Date submitted
  • 02-Feb-2018

Maple Canyon Climbing, LLC.

Abstract

My business idea is to provide guided and facilitated rock climbing in Maple Canyon, Utah.

Video

Original YouTube URL: Open

Introduction Video

Photos

Additional Questions

Who is your customer?

Students, faculty and staff of BYU, UVU, and Snow College. Rock Climbers world wide.

What problem does this idea/product solve or what market need does it serve?

It solves the problem that many students have of being bored on the weekends, it provides a service that would normally be too expensive for them to afford in normal circumstances.

What attributes will make this idea/product successful? Why do you believe that those features will create success?

This is in a world famous rock climbing area, it also in the only one of its kind here in the area. It will be successful because it targets a market that wants to be doing things like this. It provides a fun activity that many people can't afford to get into, but they want to do it.

Explain how you (your team) will execute to make this idea/product successful? What gives you (your team) an advantage over others already in the market or new to this market?

There is no one else in the market in this area. I am unique in the fact that I am doing facilitated rock climbing outdoors. And I have the edge over others because I am the first. It will be successful because of the amount of work and advertising that is going into this.