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    Date submitted
  • 03-Oct-2017

Flourish Technologies

Abstract

A microfinance platform with each transaction the user swipes, they passively invest in social impact projects globally, empowering grassroot entrepreneurs through microfinance services in developing countries and providing themselves with a financial return.

Additional Questions

Who is your customer?

Our customers are young people in Generations Y and Z that are interested in saving and/or investing using modern technology and starting small. This “as you go” approach is replacing the obstacles to entry and opening up the market to this exact segment of the population.

What problem does this idea/product solve or what market need does it serve?

There are three problems that we seek to address: (1) the transaction costs of participating in the stock market and/or microlending; (2) the distance between social impact and traditional investing; (3) the low supply of microfinance services around the world.

What attributes will make this idea/product successful? Why do you believe that those features will create success?

Flourish Technologies would like to introduce a new mobile alternative investing platform called Micro3. Users would own accounts that employed “round-up” technology to collect the difference between a debit card purchase and the nearest dollar. This passive investing can be complemented with optional active contributions. The user selects how they would like to allocate their funds. They can select different regions and sectors of interest in addition to the risk level that they would like for their portfolio. Our company manages an exchange between microfinance organizations administering microlending and website application users that are building small portfolios of microloans. We can juxtapose micro investing with microfinance and complement this with microlearning. Our product educates Generations Y and Z about social impact investing and empowers them through an accessible platform to use untapped capital to drive sustainable change.

Explain how you (your team) will execute to make this idea/product successful? What gives you (your team) an advantage over others already in the market or new to this market?

By partnering with current microfinance networks that are positioned in various regions of the world. We will provide them with an additional capital source to empower entrepreneurs in developing countries.