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    Date submitted
  • 01-Mar-2018

FoodLeaf: Local Food Fresh, Healthy

Abstract

FoodLeaf is a subscription service that brings farmers and their local community together over food. Food has brought people together for centuries but in the past century the quality of food has downgraded. We are bringing back the quality food that can only be provided by the right circumstances. We are those circumstances.

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Additional Questions

Who is your customer?

Our customers are people in the local communities surrounding the farm. The customers get the food they want by picking their farm of choice, ordering the food through our website, and then gets the food ripe and ready to eat weekly.

What problem does this idea/product solve or what market need does it serve?

Over the ages, machines and fertilizers evolved and "innovated" to create more food for the growing population. However, our nation’s current agricultural production system exploits these innovations as to only mass produce food. We get low quality, expensive, organic food or cheap, low nutrient, generic food This creates an unnecessary dilemma that our business solves.

What attributes will make this idea/product successful? Why do you believe that those features will create success?

Our idea helps small, local farmers to get more money and a constant source of income. We also help the farmers by providing customers and deliver their products so they just farm and make money. The customers get a great product every week that is the best food they will ever taste. It is a win-win situation. It has to be good.

Explain how you (your team) will execute to make this idea/product successful? What gives you (your team) an advantage over others already in the market or new to this market?

Most of the other subscription services cannot claim to be fully organic and chemical free. Also most of them provide snack foods while we can provide fresh from the farm. We will deliver the quality food straight to the customer which keeps the food's freshness perfect right up until you eat it. People can feel good about subscribing to us because we provide healthy food. We make you look, feel, and be a better person overall. We bring fresh to you!